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Sportsworld Wins Gold for Official Wimbledon Hospitality Experience


nternational hospitality and event services group, Sportsworld, has been recognised by a panel of sports industry experts for the delivery and management of their official Wimbledon programme.

Sportsworld scooped the top spot in the Event Hospitality & Travel category of the annual International Sports Event Management Awards held at Twickenham Stadium, London on Wednesday 3rd November 2010.

The International Sports Event Management Awards are the only awards to recognise excellence in the global sports event management industry. Kevin Roberts, Editorial Director of SportBusiness and member of the awards judging panel, commented: “The awards exist to recognise and celebrate fresh thinking, best practice, innovation and creativity in the international sports event management industry. Now in their 4th year of existence, the awards standard in 2010 was exceptionally high and it’s a credit to all winners”.

Sportsworld is appointed by the All England Lawn Tennis Club (AELTC) as official hospitality agent and overseas tour operator to The Championships, Wimbledon. Now in its 19th year of appointment, Sportsworld markets, sells and operates a wide range of corporate hospitality and leisure packages to the exclusive Fairway Village facility.

Sportsworld took the Gold Award for showing a strong commercial strategy in a time of economic downturn, and one where corporate budgets are under pressure. The judges especially praised Sportsworld for the innovation and resilience shown to change the product offering whilst maintaining flexibility, access and value to all its customers (over 130 differently priced products).

Jeff Hunter, Operations Director at Sportsworld, commented: “We are delighted that our Wimbledon experience has been recognised by industry experts as the best in Event Hospitality and Travel. It’s a great endorsement of our team’s hard work, meticulous planning behind the scenes throughout the year, as well as our on-site delivery. Though we look after several thousand guests, we never forget that every booking at Wimbledon has a special importance whether it is for a VIP client, high-performing colleague or special family occasion”.

And in celebration of our Award win, we're offering 5% off our Village Suite and Private Chalet hospitality packages for Wimbledon 2011, on all bookings made up until Christmas.

4th November 2010

Note to Editors:
Sportsworld: Founded in 1980, Sportsworld is a leading hospitality, travel and event services company, delivering memorable experiences at the world’s most talked about sporting and cultural occasions. Sportsworld has operated official programmes for corporate clients and sponsors at every Olympic Games since Los Angeles in 1984, looked after guests at the last 10 Football and Rugby World Cups and has been appointed to provide hospitality at Wimbledon for two decades.

For further information please contact:

Jeff Hunter
Tel: 01235 555844

TUI Sport Division Press Office:
Lucy Flew, TUI Sport Division PR Assistant
Tel: 020 8971 2968, Mobile: 07960 021719

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